Silverising Shampoo, is a sulphate-free formulation and eliminates yellow & brassy tones whilst leaving hair feeling shiny and smooth. Ideal for naturally blonde and grey tones or coloured hair as the gentle formula does not strip colour.

AMAZING AMARANTH

IQ's whole product range has been enhanced with a blend of oils, proteins and extracts from the Amaranth plant. The plant itself is known as ‘the never fading flower’ and has been celebrated as far back as the Ancient Greeks for its range of healing properties.

MASTERFULLY MADE

IQ have therefore used this plant to create a unique ‘3-Amaranth blend’ that can be found in all products*. The blend comprises of:

Ama-Oil – The Oil

Key Benefits:

• Humidity defying

• Provides discipline and control

• Fights frizz

Ama-Prot – The Protein

Key Benefits:

• Replaces lost proteins

• Helps to detangle

• Provides better manageability and comb ability

Ama-Leaf – The Extract

Key Benefits:

• Restores hair movement

• Improves shine and smoothness

• Increases manageability

*excludes Gum Pomade & Clay

(these only contain the Amaranth Oil)

BEYOND BRILLIANT

In addition to the ‘3-Amaranth Blend’ all of IQ's products are also sulphate and paraben free. This means that our range is safe for use on all coloured treated hair and you will find no harsh preservatives, synthetic fragrances or artificial colours here.